Health wellness and medical tourism | Medical tourism marketing strategy

Medical tourism is known as medical travel, health tourism, and global healthcare is used to describe the rapidly-growing practice of traveling across international borders to seek healthcare services. moreover, Health and well-being tourism consist of journeying each nationally and across the world to locations and centers which include hospitals clinics thermae thalasso well-being SPAs and health facilities, and well-being resorts. and Stackpole & associates is USA based company that provide wellness and medical tourism services. 

Medical tourism


In this blog, I am going to talk about the importance of medical tourism and the strategies which people used most for their business. Before going to that points I will discuss the history of health.


 Ancient History of health and wellness 

  • Ayurvedic Medicine (India 3000 BC)
  • Chinese Medicine (Emperor Sheng Nung 20382698 BC) 
  • Thai Traditional Medicine Japanese Onsen (Egypt 1350 BC)
  • Greek Thalassa (Hippocrates 460355 BC) 
  • Roman Thermae Medicine (8th-15th century Al Razi 850923)
  • Turkish Haman Dead Sea Salts Baths (Cairo 1248).

Reasons and importance of medical tourism


The first and foremost reason people choose medical tourism is for the better and high quality of medical treatment which is not available in their own country And another reason are to find a cheaper place which provides the same quality of medical treatment. 


The importance of medical tourism


  • In a few countries, some medical procedures are not legal  

  • Beneficial for economical development 

  • Build more medical jobs  

  • Provide good health services 

  • Generate more health Facilities 

  • Offer Patients affordable treatment options 

Medical tourism marketing strategy

Top 6 Countries for the medical tourism 

  • Singapore
  • The United Kingdom
  • Malaysia
  • Thailand
  • Sri lank
  • India

Medical tourism marketing strategy


Attracting worldwide sufferers is at the center of the scientific tourism market, and because the enterprise will become greater competitive, the large gamers can be outstanding with the aid of using their capacity to draw overseas scientific vacationers. Marketing is the crucial issue for fulfillment withinside the medical tourism enterprise, and main hospitals and international locations with a big inflow of scientific vacationers are people with sturdy advertising techniques which meet the desires of those sufferers. Top locations for scientific tourism nowadays encompass Thailand, India, Mexico, South Korea, Malaysia, and more, which integrate techniques for affordability and nice of healthcare with the supply of appealing attractions to provide sufferers a chilled environment in the course of recovery. In Europe, France, Germany, Switzerland, Italy, and Poland are steadily turning into desired locations for scientific tourism. 


Some Important points for medical tourism marketing strategy 

  • Quality of Healthcare and Accreditation 
  • Medical Travel Accreditation
  • Cost
  • Healthcare Professionals and Infrastructure
  • International Medical Travel Department

Conculsion 

Consumers who travel to preserve their well-being and life satisfaction through the experiences of healthy therapies are referred to as wellness tourists. The term "wellness" refers to the quality of one's life. Wellness treatments and therapies restore the vital balance among bodies, minds, and spirits toward equilibrium and health harmony in a holistic approach to health (Chinese ayurveda and integrative medicines). The energy flow is re-balanced and restored, resulting in total well-being.




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